Design Backstory
Today we received an email exhorting us to try a digital detox - a short term withdrawal from electronic media to reconnect with ourselves, perhaps nature and try thinking without a device or Alexa or Siri insisting on our attention and / or trying to modify our behaviour. We think, and Johann Hari writes in his book “Stolen Focus: Why You Can’t Pay Attention”, that we need far more than a short term withdrawal. We need to become the customer of the tech firms, not have our attention and behaviour being the product which is harvested and sold.
See our full blog post with links here.
Made from 100% organic ring-spun cotton, this unisex t-shirt is a high quality, super-comfy and eco-friendly addition to your wardrobe.
• 100% organic ring-spun cotton
• Fabric weight: 5.3 oz/yd² (180 g/m²)
• Single jersey
• Medium fit
• Set-in sleeves
• 1 × 1 rib at collar
• Wide double-needle topstitch on the sleeves and bottom hems
• Self-fabric neck tape (inside, back of the neck)
The sizes correspond to a smaller size in the US market, so US customers should order a size up. Please ensure you check the size charts before finalizing your order, thank you.
Size guide
| BODY LENGTH | CHEST WIDTH | SLEEVE LENGTH | |
| S (inches) | 27 ¼ | 19 ¼ | 8 ⅛ |
| M (inches) | 28 ¼ | 20 ½ | 8 ½ |
| L (inches) | 29 ⅛ | 21 ¾ | 8 ⅞ |
| XL (inches) | 29 ⅞ | 22 ¾ | 8 ⅞ |
| 2XL (inches) | 30 ¾ | 24 | 9 ¼ |
| BODY LENGTH | CHEST WIDTH | SLEEVE LENGTH | |
| S (cm) | 69 | 49 | 20.6 |
| M (cm) | 71.9 | 52 | 21.6 |
| L (cm) | 74 | 55.1 | 22.6 |
| XL (cm) | 76 | 58 | 22.6 |
| 2XL (cm) | 78 | 61 | 23.6 |
